Create a package that functions as a shipper and yet also wows the customer when opened with billboard like instructions on the product’s use.
The BalaFive Weight Management Program includes a group of "functional foods" that help support the customer's efforts to control weight and lead a healthy lifestyle with minimal stress. Beyond the smart science inherent in its products, the company uses distinct colors and shapes for easy food group identification. The product's description, use, and messaging was carried onto the inside of the shipping carton. This billboard calls attention to each of the products, educates the customer and provides easy to follow cues on their use. This award winning E-flute shipper is more than a brown box. It carries vital information to the consumer, along with the brand message.